HP’s Everybody On
Li Xiang and I was invited to the HP’s Everybody On Blogger event located at The Gallery in Hyatt Hotel on Tuesday where they showcase to us 5 new consumers products:
- HP Pavilion dv4
- HP Pavilion dv6
- HP TouchSmart610 Consumer PC
- HP Pavilion g4
- HPx2301 Micro Thin LED monitor
Everybody On is HP’s new marketing campaign. This new campaign is the next chapter of HP’s marketing vision, spanning music, fashion, community activism, business and is supported by an integrated marketing campaign featuring print, broadcast, online and social media, and builds on the highly acclaimed “The Computer is Personal Again” campaign.
The new campaign celebrates how people around the world are using HP technology to connect to their world and achieve their personal and professional passions, and features passionate individuals such as 12-time Grammy Award winner Alicia Keys and singer, song-writer and composer JJ Lin. Both share a passion for music and recognize the importance of technology in enabling their audiences to hear their songs exactly as they recorded them.
HP Pavilion dv4
Designed to maximize any user‘s multimedia experience, it expresses full PC functionality and performance with up to second-generation Intel Core i5 processors and powerful AMD Radeon 6750M graphics.
With a stylish exterior in an Espresso Black lattice imprint to match its powerful interior, the notebook measures from 1.11-inch thin and weighs from 2.2-kilos. It features a 14.0-inch diagonal HD BrightView display and has an optional integrated Blu-Ray player. An integrated six-cell battery provides up to 6 hours of battery life.
The HP Pavilion dv4 starts from S$1,299 and will be available from March 2011 in Singapore.
Official Site: HP Pavilion dv4
Brochure: HP Pavilion dv4
HP Pavilion dv6
At the forefront of the redesigned lineup, the Pavilion dv6 offers performance, entertainment and security features that work together to fit seamlessly into the lives of users. Available in a dark umber metal finish, it uses design elements from the award-winning ENVY line such as a sleek metal finish and HP‘s exclusive Beats Audio.
Beats Audio, which was created by Beats by Dr. Dre co-founders Dr. Dre and Jimmy Iovine, restores the emotion that is missing from digital music. Working in collaboration with HP, Iovine and Dr. Dre tuned and applied the signature Beats sound profile across HP’s premium notebook and desktop lines to provide the optimal sound experience – the way the artist intended it – when playing music or audio through headphones or external speakers. The Pavilion dv6 also includes newly optimized on-board quad speakers.
Available with second-generation Intel Core i7 processors and AMD Radeon graphics, the Pavilion dv6 provides enhanced performance. HP CoolSense Technology combines advanced hardware and intelligent cooling software for a notebook that feels noticeably cooler. The technology automatically adjusts cooling levels according to a customer‘s personal preferences.
To help protect personal information and simplify password management, the Pavilion dv6 also includes HP SimplePass, providing secure access to online accounts and passwords with the swipe of a finger. Designed with security and protection in mind, all HP Pavilion dv series notebook PCs feature HP ProtectSmart, which helps to lock the hard drive to secure photos, music and memories, and protects against accidental drops.
The HP Pavilion dv6 starts from S$1,799 and will be available from March 2011 in Singapore.
Official Site: HP Pavilion dv6
Brochure: HP Pavilion dv6
HP TouchSmart610 Consumer PC
The new HP TouchSmart610 Consumer PC offers consumers increased range of motion, superior viewing and an intuitive touch experience with a 23-inch diagonal high-definition (HD) display that reclines up to 60 degrees and tilts forward up to five degrees.
The wide-angle, LED backlit LCD screen provides optimal viewing angles, even when reclined, while multi-touch technology allows for an accurate response.
With its refined industrial design and the latest version of HP TouchSmart software, the TouchSmart610 Consumer PC has touch-optimized applications from Facebook, Twitter, as well as HP’s exclusive RecipeBox, webcam and music applications where users can add new applications via the TouchSmart Apps Center. For the gaming enthusiast, select models of the TouchSmart610 Consumer PC are available with an exclusive HP touch-enabled version of Ubisoft’s real-time strategy game, R.U.S.E.. It also features Beats Audio and the new HP LinkUp application for users to wirelessly link a notebook PC to the TouchSmart using a home network.
The HP TouchSmart610 Consumer PC starts from S$1,899 and will be available from March 2011 in Singapore.
Official Site: HP TouchSmart610 Consumer PC
Brochure: HP TouchSmart610 Consumer PC
HP Pavilion g4
Striking a balance between design, performance and affordability, the new HP Pavilion g4 is ideal for the everyday user, offering second-generation Intel Core i5 processors, attractive designs and essential features at a great value. Available in charcoal grey and sonoma red, the Pavilion g4 offers full connectivity for surfing the Internet and connecting with friends. The notebook also include a HD BrightView display, with Altec Lansing speakers and SRS Premium Audio for enjoying movies and music.
The HP Pavilion g4 starts from S$1,099 and will be available from March 2011 in Singapore.
Official Site: HP Pavilion g4
Brochure: HP Pavilion g4
HPx2301 Micro Thin LED monitor
The limited edition, stunning, multi-faceted 23 inch HP x2301 Micro Thin LED monitor, features LED backlighting which illuminates the display and an edge lit illumination around the screen. The HP x2301 Micro Thin LED monitor comes in a sleek, slim and sophisticated profile and full HD resolution. With its fast response time, extremely high dynamic contrast ratio and HP HD BrightView technology, the powerful monitor comes mounted on a translucent aquamarine base while allowing users to view crisp, sharp and detailed imagery for all their entertainment experiences.
The HPx2301 Micro Thin LED monitor starts from S$499 and will be available from March 2011 in Singapore.