Yesterday, Samsung launches it’s first Samsung Mobile PIN in Singapore (the first in Asia as well). It is located at Ngee Ann City’s Civic Plaza or what is known as Takashimaya to many others. Samsung Mobile PIN was first launched at the London Olympics in 2012.

Samsung Mobile PIN Singapore at Ngee Ann City's Civic Plaza
Samsung Mobile PIN Singapore at Ngee Ann City’s Civic Plaza

Samsung Mobile PIN is essentially a pop-up store that allows you to experience/play with all the latest Samsung devices. Currently they have the Samsung Galaxy S III (LTE), Samsung Note II (LTE), Samsung Galaxy Camera and the Samsung Note 10.1 (LTE) on display.

You are able to purchase the phones without any contract or with a 2-year SingTel contract. There are also Samsung accessories on display and they are for sale at the recommended retail price (RRP).

When you visit the store, there are lessons and activities for you to participate. And when you do that, you can earn coupons, PIN badges and vouchers which can be accumulated to exchange for Samsung Mobile PIN premiums, and stand a chance to win 1 of 10 Samsung Galaxy Note II LTE.

Samsung PIN Badges
Samsung PIN Badges
Samsung PIN Badge #1
Samsung PIN Badge #1

For the PIN badges, there are a total of 8 designs. Every 2 weeks, they will change the design and for the 8th design only 700 badges will be made available.

Samsung Mobile PIN Singapore - Opening Hours
Samsung Mobile PIN Singapore – Opening Hours

The store will be open from 11am till 9pm (Monday to Thursday) and 11am till 10pm (Friday to Sunday) till Tuesday, 12th March 2013. For Chinese New Year period, on the 9th February 2013, it will be open from 11am to 5pm and it will be close on the 10th and 11th February 2013.

Samsung Galaxy Camera
Samsung Galaxy Camera

PS: I am very impressed with the Samsung Galaxy Camera after playing with it at the store. The screen is huge and clear, it runs Android 4.1.1 (Jelly Bean) and has insane 21x optical zoom. The price is pretty reasonable too (RRP: S$698). Check out the 21x zoom test photo below. The photos are not edited in any way. They are shot with the Samsung Galaxy Camera and emailed out using the Gmail App on Android.

Samsung Galaxy Camera - No Zoom
Samsung Galaxy Camera – No Zoom
Samsung Galaxy Camera - 21x Zoom
Samsung Galaxy Camera – 21x Zoom

PPS: Just a FYI, the word “PIN” is not an acronym and it just literally means pin like a point on a map. I was confused when I received an invite because normally when all the letters are in caps, it is normally an acronym.

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