Singtel yesterday launched a new brand identity. The agency behind Singtel’s branding exercise is Ogilvy. The last rebranding was done 16 years ago.
They also have a new tagline: Let’s make everyday better. The tagline reflects a new phase in Singtel’s transformation journey to grow beyond traditional telecommunications into multimedia and ICT services.
In Looking Back 2013, I wanted to travel to Japan, but that didn’t happen. However, I am still on Holidays in Hong Kong for 13 days (22nd December 2014 – 3rd January 2015)!
For my 2014 resolution/wish, I think is time to save some money because of all the travelling! And to contradict my previous statement, maybe for the 2014 year end holidays, I hope to maybe travel to Tokyo, Japan.
I joined Tech in Asia as The Tech Guy on 1st September 2014. It has been a busy September for us. There are two developers (Li Soon and I) in Tech in Asia and we have another team in Vietnam that is doing Techlist.
Our priority for September is basically to scale Tech in Asia.
In case you haven’t been following me, I left migme (previously known as mig33) after 4 years and 7 months there. I went in as a Web Engineer and along the way I got promoted to Senior Web Engineer. It has been an awesome ride with my fellow colleagues in migme.
Here is the real future MRT/LRT map in Singapore as of 15th August 2014. It contains the newly announced stations of the Thomson-East Coast Line (TEL) which will be ready by 2024.
Yesterday was my 30th birthday! The big 30! I am no longer in the 20+ years old range =(
Sydney Trip
Just came back from Sydney, Australia after spending a week there for holidays with Li Xiang! Sydney is a good place to retire but generally prices there are so much more expensive than Singapore (maybe except for houses and cars). I got a shocked when I paid AU$20 for a 2-hour parking!
Facebook has finally roll out the feature that lets you edit your Look Back Video, I am not too sure whether the feature has been rolled out to all users. Here is the direct link: https://www.facebook.com/lookback/edit/.
You will be able to choose a fix number of photos from the four categories of the Look Back video, namely:
SingTel rewards program used to be called Red Rewards and Red Prestige before they decided to drop the “Red” word last year to just SingTel Rewards and SingTel Prestige.
I was a SingTel Red Prestige member till 31st March 2012 because my monthly SingTel bill averages above S$250 for 6 consecutive months (I have 4 lines under my name). But after March 2012, my bill was less than S$250 per month and I no longer qualify for the SingTel Red Prestige.